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Smash: Using Market Shaping to Design New Strategies for Innovation, Value Creation, and Growth的圖書 |
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Smash: Using Market Shaping to Design New Strategies for Innovation, Value Creation, and Growth 作者：Nenonen 出版社：Emerald Group Pub Ltd 出版日期：2018-02-05 語言：英文 規格：精裝 / 15.9 x 24.1 x 2.5 cm / 普通級 |
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圖書名稱：Smash: Using Market Shaping to Design New Strategies for Innovation, Value Creation, and Growth
內容簡介
Market shaping is a powerful strategy that unleashes value gains from greater market size, efficiency and profitability. This book, written by experts in the field, presents a universal, teachable, and actionable framework for understanding and shapingmarkets.
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