The 10-Second Customer Journey: The Cxo’s Playbook for Growing and Retaining Customers in a Digital World

By combining the power of customer experience and marketing, The 10-Second Customer Journey offers a roadmap to getting quickly from ’I see it’ to ’I love it’ in today’s digital environment.

Todd Unger is Chief Experience Officer (CXO) of the American Medical Association, where he has driven record growth and gained international recognition for the AMA CX program.

A transformational marketing and digital executive, Unger’s experience places him at the nexus of e-commerce, content, technology, product development and marketing, the building blocks of today’s customer experience.