Wine Is Our Bread: Labour and Value in Moldovan Winemaking

Based on ethnographic work in a Moldovan winemaking village, Wine Is Our Bread shows how workers in a prestigious winery have experienced the country’s recent entry into the globalized wine market and how their productive activities at home and in the winery contribute to the value of commercial terroir wines. Drawing on theories of globalization, economic anthropology and political economy, the book contributes to understanding how crises and inequalities in capitalism lead to the ’creative destruction’ of local products, their accelerated standardization and the increased exploitation of labour.

Daniela Ana completed her PhD at the Max Planck Institute for Social Anthropology (Halle/Saale) in 2019. She previously studied at the Central European University in Budapest for an MA degree in Sociology and Social Anthropology (2015), researching seed sovereignty and agrobiodiversity conservation in Romania. She is currently working as a consultant on labour rights issues for Romanian-speaking migrant workers in Saxony-Anhalt, Germany.