The Art of Selling Books: A Sales Strategy for Authors

Ben has sold books at numerous events over a six-year period, from small festivals to huge conventions, including Dragoncon. He distilled this experience into a complete sales strategy you can use to level up your in-person sales game. Inside this book, you will learn how to handle all aspects of in-person sales, including:

- Finding Profitable Events

- Building an Attractive Display

- Interacting With Readers

- Paneling

- Equipment and Supplies

- And More