The Leader’s Guide to Unconscious Bias: How to Reframe Bias, Cultivate Connection, and Create High-Performing Teams

A ＂profound＂ (Cynt Marshall, CEO of the Dallas Mavericks), timely, must-have guide to understanding and overcoming bias in the workplace from the experts at FranklinCovey.

Unconscious bias affects everyone. It can look like the disappointment of an HR professional when a candidate for a new position asks about maternity leave. It can look like preferring the application of an Ivy League graduate over one from a state school. It can look like assuming a man is more entitled to speak in a meeting than his female junior colleague.

Ideal for every manager who wants to understand and move past their own preconceived ideas, The Leader’s Guide to Unconscious Bias is a ＂must-read＂ (Sylvia Acevedo, CEO, rocket scientist, STEM leader, and author) that explains that bias is the result of mental shortcuts, our likes and dislikes, and is a natural part of the human condition. And what we assume about each other and how we interact with one another has vast effects on our organizational success--especially in the workplace. This book teaches you how to overcome unconscious bias and provides more than thirty unique tools, such as a prep worksheet and a list of ways to reframe your unconscious thoughts.

According to the experts at FranklinCovey, your workplace can achieve its highest performance rate once you start to overcome your biases and allow your employees to be whole people. By recognizing bias, emphasizing empathy and curiosity, and making true understanding a priority in the workplace, we can unlock the potential of every person we encounter.

Pamela Fuller is FranklinCovey’s chief thought leader on inclusion and bias and one of the firm’s top global sales leaders. She began her career in non-profit fundraising and advocacy. After earning her MBA, Pamela served as a diversity analyst at the US Department of Defense. Pamela currently lives in South Florida with her husband and children.

Mark Murphy is a FranklinCovey Senior Consultant who has facilitated content successfully to clients worldwide for the last twenty-nine years. During that time, he also spent eleven years as a founding partner of a small boutique firm specializing in project management consulting. Mark grew up in Colorado and lives in Dallas, Texas.

Anne Chow was named CEO of AT&T Business in September 2019, making her the first woman to hold that position and the first woman of color CEO in AT&T history. She’s responsible for 30,000+ employees who collectively serve 3 million business customers worldwide. She is also a proud board member of FranklinCovey.