Color Their World: The Art of Creating Strong Customer Loyalty

It takes a certain something extra to build lasting customer relationships and handle challenging service situations with care. That's why this activity book was created - to give you a creative outlet that lets you relax, unwind and own the many ways you make a difference to your customers and the people you work with every day. Just as a painter's palette is filled with many different colors, there are many ways to brighten up a customer's grey mood. And, like an artist, you can color their world with positive experiences. On each page of this book you'll find a sentence starter to reflect on as you set your imagination free by coloring the whimsical images. Use the pages at the back of the book to capture your thoughts. The creative process sets you up for success by lowering stress, raising resilience, and sparking ideas to solve your most pressing customer care problems. Enjoy each page personally or use it with your team. (It's uplifting and sometimes surprising to hear what your peers think and do ) Enjoy yourself and keep inspired as you turn your customer care into an art form.

Marilyn Suttle is an inspirational customer service speaker, human potential coach, and best-selling author based out of Metro-Detroit. She works with leaders and teams that want to attract and retain customers, inspire employee engagement and create strong connected relationships. For 20 years she has trained thousands on relationship-strengthening communication and success strategies. Her clients have won industry awards, raised customer satisfaction levels and gotten lasting results in reducing stress and experiencing greater success and self-fulfillment. She’s also a social media pro, humanizing the online connection. Marilyn’s advice has been featured on TV news, and media like U.S. News and World Report, Ladies Home Journal, and Inc. to name a few. She’s written two previous books (with co-author Lori Jo Vest) about connecting with customers so that they become loyal fans. ＂Who’s Your Gladys? How to Turn Even the Most Difficult Customer into Your Biggest Fan＂ is currently in print in both English and Chinese. In May 2016, the second book - ＂Taming Gladys! The Busy Leader’s Guide to Creating Fierce Customer Loyalty＂ - was released and became an Amazon bestseller in the customer service category in Canada, Germany and the U.S.