Museum Management: Opportunities and Threats for Successful Museums

1. Characteristics of Museums and Starting Points for Museum Research.- 2. The modern museum - its role, function, and social mission.- 3. Challenges and opportunities of a modern museum.- 4. A holistic approach to risks and opportunities as a basic prerequisite for a successful museum.- 5. Management in practice: planning, organizing, leading and controlling museum activities.- 6. Financial management of the museum.- 7. Case studies.

Milan Jan Půček is former Executive Director of Czech National Museum of Agriculture (Prague, Czech Republic). He is also senior researcher and Associate Professor at Ambis University (Prague, Czech Republic). His research focuses on strategic management, public procurement and corruption.

Michal Plaček is a researcher at Charles University (Prague, Czech Republic). His research has been published in a variety of international journals. His research is focused on public procurement, corruption and cultural management.

Frantisek Ochrana is Professor in the Faculty of Social Sciences at Charles University (Prague, Czech Republic). He has published numerous papers in various international journals. His research focus is on public procurement, public finance and corruption. He published many monographs and important policy papers.