Managing Sustainable Business Relationships in a Post Covid-19 Era: Towards a Dodecahedron Shaped Stakeholder Model

This book explores how the Covid-19 pandemic has impacted businesses of all types around the world. It investigates and consolidates the relationships that businesses have with their key stakeholders in order to shed light on the complexity of the challenges and corresponding solutions. The authors identify 12 key stakeholders and, utilizing the stakeholder theory, argue for a Dodecahedron shaped stakeholder model being prevalent wherein each stakeholder group has equal stake in importance and a need for all to cooperate in their relationships.

Featuring examples for each type of business relationship (e.g., B2B, consumer, government, stakeholder), this book offers researchers, students, scholars and policy makers a framework for creating resilience in business relationships during current and future crises.

Vijay Pereira (PhD, United Kingdom) is Full Professor of International and Strategic Human Capital Management and Chair/Head of the Department in the People and Organizations faculty at NEOMA Business School, France. He is also an adjunct Full Professor at the University of South Pacific (USP), Fiji. Professor Pereira has unique experience in industry, consulting and academia. He has a track record of attracting funding and has published widely, in over 150 outlets, including in leading international journals. Professor Pereira has guest edited close to 20 special issues in top tier journals and has published 12 books. Professor Pereira is the elected Vice President of the Academy of International Business (Middle East and North Africa) and the Secretary of the Indian Academy of Management (an affiliate of the Academy of Management, US).

Yama Temouri is Associate Professor of International Business at Khalifa University, Abu Dhabi, UAE and Aston Business School in the UK. His research explores various aspects of international business activity at home as well as in host countries around the world. One research area explores the determinants of foreign direct investment into developed and developing countries (especially tax havens) and its repercussions on countries, firms and other stakeholders. Another related area of his research explores the sustainable/responsible versus the unsustainable/irresponsible activities of firms, and especially how the COVID pandemic requires a multi-stakeholder approach in order to manage and try to avoid any such cross-border catastrophe from happening again.

Daicy Vaz is a Master’s student pursuing her MSc in Global Management at NEOMA Business School, France. She is also a Research Assistant to Prof Vijay Pereira in the Department of People and Organizations at NEOMA Business School. Previously she worked as a Research Assistant at Khalifa University in Abu Dhabi, UAE (2019-2020) and has also served as an Assistant Manager at JSW Steel Ltd, Mubai, India (2013 to 2019) in the field of electrical and instrumentation maintenance and automation. Her ongoing research is in developing artificial intelligence in a business and management context.