The Essence of Research Methodology: A Concise Guide for Master and PhD Students in Management Science

This book offers a concise introduction to different research approaches in management science. It provides readers with the knowledge to make well-reasoned methodological choices and helps them

understand what structuring and designing a research implies. The book contains more then fifty practical examples, exercises, discussions and short case studies, which are aimed at showing how to apply a particular methodology in a specific context. In addition, short footnotes draw attention to more fundamental theoretical, ontological or epistemological issues. Criteria are listed making it possible to judge the quality of the results. At the end of the book various checklists are provided to help structure research activities and reflect on key issues and choices to be made. A special feature of this book is an extensive comparative glossary of the methodological terms and notions.

Dr. J. Jonker is an associate professor and research fellow at the Nijmegen School of Management of the Radboud University Nijmegen (Holland). His main research interest focuses on organisational change, corporate social responsibility (CSR) and business strategy. He is a visiting professor at the University of Nottingham (UK), Versailles and Toulouse (France). He has written several books and numerous articles. He combines his academic work with business consulting, thus staying in touch with different discourses and realities.

Dr. B.J.W. Pennink is an assistant professor at the Faculty of Business Administration of the State University Groningen (Holland) where he mainly teaches courses in research methodology to undergraduates and graduates in different Master programs. In addition, he lectures at the Academy for Management (Enschede) and was a visiting lecturer at the University of Ouagadougou in Burkina Faso between 1991 and 2005.

They both have been lecturers in Qualitative Methodology for the Dutch Organisation for Business Research (NOBEM) between 1989 and 2004. NOBEM is a network between universities across The Netherlands providing methodology courses for PhD students in the field of business studies. This book is based on precious and pleasurable experience gained teaching together for more then a decade. A concise edition of this book appeared in Dutch under the title ＂De Kern van Methodologie＂ (2000 and 2004), published by Royal Van Gorcum Publishers (Assen).