Stefan N. Grösser is a professor of Strategic Management at the Bern University of Applied Sciences, Switzerland and a lecturer for System Dynamics at the University of St. Gallen, Switzerland. He has also served as a visiting scholar to the System Dynamics Group at the Sloan School of Management, Massachusetts Institute of Technology, and has completed numerous degrees: in Business Administration and Economics at the University of Stuttgart, Germany, in System Dynamics at the University of Bergen, Norway, and in Management at the University of St. Gallen, Switzerland. His research interests include strategic management, diffusion management, business models, mental models, and simulation methodology. He has published in the journals European Journal of Operational Research, System Dynamics Review, and Systems Research and Behavioral Science.