購物比價找書網找車網
FindBook
排序:
 
 有 1 項符合

Competitive Digital Innovation: Transforming Products, Processes and Business Models to Win in the Digital Economy

的圖書
Competitive Digital Innovation: Transforming Products, Processes and Business Models to Win in the Digital Economy
$ 1254
Competitive Digital Innovation: Transforming Products, Processes and Business Models to Win in the Digital Economy
作者:Basu 
出版社:Palgrave MacMillan
出版日期:2023-05-17
語言:英文   規格:平裝 / 普通級/ 初版
博客來 博客來 - 企管理論與實務  - 來源網頁  
圖書介紹看圖書介紹
圖書介紹 - 資料來源:博客來   評分:
圖書名稱:Competitive Digital Innovation: Transforming Products, Processes and Business Models to Win in the Digital Economy

內容簡介

Innovative digital technologies are forcing companies to rethink how they compete. The focus of digital innovation in business has shifted from internal transformation within firms to their market interface and ecosystems. While opportunities for innovation in internal operations are well established, it’s less clear how to leverage technology at the market interface. This often has strategic implications, and the goal of this book is help you connect digital innovation to business strategy.

By understanding how to leverage digital technologies, you can redefine your market-facing business processes, your products, services and even your business models and stay competitive in today’s hybrid markets. This book provides a coherent and comprehensive approach to not just survive but rather thrive in the 21st Century global marketplace.

With global, real-world examples and original frameworks, this is an ideal book for executives and anyone who wants to understand digital strategy. Highly practical but infused with rigorous research, it shows you how your business can use digital technologies to compete in today’s hybrid markets.


 

作者簡介

Amit Basu holds the Carr P. Collins Chair in MIS and is a Professor at the Cox School of Business at Southern Methodist University in Dallas, USA. He has also been on the faculty of Vanderbilt University and the University of Maryland, USA. His research and teaching interests are in the areas of knowledge and database systems, decision support systems, digital strategy, electronic commerce and workflow management. He has also been a consultant and advisor to a number of private and public sector organizations, both in the USA and Western Europe, and was the President of the INFORMS Information Systems Society from 2012-14. He received his Ph.D. from the University of Rochester, his M.B.A. from Southern Illinois University, and his B.Tech. in Electrical Engineering from IIT Delhi.

Steve Muylle is Partner and Full Professor at Vlerick Business School and Ghent University, Belgium. His research interests are in the areas of digital strategy, electronic commerce and business-to-business marketing. Through his research and teaching, he has worked with many companies across the world, from large multinationals to start-ups and scale-ups on various projects involving digital strategy, marketing, supply management, and innovation. He also serves as an Independent Director on Corporate Boards. He received his Ph.D. and a degree in business engineering from Solvay Management School, Belgium, and a doctoral fellowship award from the Intercollegiate Center for Management Science, Belgium. He was a visiting Ph.D. student at the Owen Graduate School of Management, Vanderbilt University.

 

詳細資料

  • ISBN:9783031234392
  • 規格:平裝 / 普通級 / 初版
  • 出版地:美國
贊助商廣告
 
金石堂 - 今日66折
STEM的一天:工程-配合108課綱自然科學領域,培養小學生科技素養,具備創意設計與實作能力!
作者:南西迪克曼
出版社:五南圖書出版股份有限公司
出版日期:2020-03-28
66折: $ 211 
金石堂 - 今日66折
我的第一本職場&出國萬用E-mail攻略
作者:許豪
出版社:捷徑文化
出版日期:2020-09-02
66折: $ 211 
博客來 - 今日66折
致富心態+一如既往(博客來獨家)限量套書加贈「蛇年發財紅包袋」
出版日期:2024-10-17
66折: $ 594 
 
金石堂 - 暢銷排行榜
黃仁勳傳:輝達創辦人如何打造全球最搶手的晶片
作者:史帝芬.維特
出版社:遠見天下文化出版股份有限公司
出版日期:2025-01-20
$ 395 
金石堂 - 暢銷排行榜
是你讓我無法呼吸(4)【特裝版】
作者:澄谷ゼニコ
出版社:台灣角川股份有限公司
出版日期:2025-04-24
$ 750 
Taaze 讀冊生活 - 暢銷排行榜
手寫韓語單字記憶法:基礎800寫字帖,一筆一劃邊寫邊背,自然而然就記起來!(附QRCode雲端音檔)
作者:郭修蓉
出版社:晨星
出版日期:2024-09-01
$ 236 
金石堂 - 暢銷排行榜
本想報復在老家欺負我的壞孩子,卻開啟了別場戰爭。(2)
作者:マツモトケンゴ
出版社:台灣角川股份有限公司
出版日期:2025-03-13
$ 111 
 
博客來 - 新書排行榜
《芯裡都是你》小珍奶王芯羽寫真書
$ 631 
博客來 - 新書排行榜
哥吉拉大解剖圖鑑:西川伸司解構怪獸深淵(精裝)
作者:西川伸司
出版社:奇幻基地
出版日期:2025-03-06
$ 789 
金石堂 - 新書排行榜
夫婦以上,戀人未滿(12)
作者:金丸祐基
出版社:台灣角川股份有限公司
出版日期:2025-03-20
$ 111 
博客來 - 新書排行榜
如果不在了,你想留下什麼?【限量贈★30天療心日記】:關於愛與信念,以及給至愛之人最無價的生命禮物
作者:林維君
出版社:悅知文化
出版日期:2025-03-17
$ 355 
 

©2025 FindBook.com.tw -  購物比價  找書網  找車網  服務條款  隱私權政策