Vision for Life Publications

After a half-century of activism, John McConnell, the true founder of Earth Day, here relates his global promotion of peace, justice, and Earth care. Following the Kennedy assassination, McConnell’s Minute for Peace gained worldwide attention. This led to his Earth Day and other initiatives aimed at promoting people and planet. In this book, he shares the views that garnered support during the environmental movement from 1969 onward, and that have inspired followers for forty years at annual Earth Day ceremonies at the UN and cities across the globe. John McConnell coined the term Earth Day in 1968, proposed its celebration on the spring equinox to the City of San Francisco in October 1969, and announced it in November at a UNESCO Conference. The City responded by hosting the first Earth Day on March 21, 1970. Margaret Mead, UN Secretary-General U Thant, President Ford, and thirty-three Nobel laureates supported McConnell’s Earth Day, and thirty-six worldwide dignitaries signed McConnell’s Earth Day Proclamation, supporting Earth Day on the spring equinox, an annual planetary holiday linking people everywhere without regard to politics, culture, national border, or religion. In 1957, after Sputnik, McConnell promoted the Star of Hope, a satellite devoted to peace. This effort sparked his origination of Earth Day, the Earth Flag, Earth Trustees, and the Earth Magna Charta. He worked with UN officials and other leaders to overcome differences and build common ground for peace, aiming to ensure our planet’s future and human survival. This book chronicles his global mission, his life journey, and his unique contributions toward a peaceful and cherished planet.

Son of an evangelist, John McConnell has advocated tirelessly for global peace, and care of the Earth. Following years of leadership of the Earth Society Foundation in New York, he now resides in Denver. People all over the globe have responded to his appeals for peace, justice, and Earth care, and to be counted as Earth Trustees.