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$ 684 電子書 | Find Your Next: Using the Business Genome Approach to Find Your Company’s Next Competitive Edge
作者：Andrea Kates 出版社：McGraw Hill LLC 出版日期：2011-11-04 語言：英文  樂天KOBO - 人力資源與人事管理
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圖書介紹 - 資料來源：樂天KOBO 評分：
圖書名稱：Find Your Next: Using the Business Genome Approach to Find Your Company’s Next Competitive Edge
Combat flat sales, capture new markets, and drive innovation using the Business Genome approach
The Business Genome is a proprietary database that tracks company data, maps it across data of all industries, detects patterns, and determines precisely how that company should plan for the future.
In Find Your Next, Business Genome creator Andrea Kates explains how to ensure growth and prosperity in years to come. She provides the tools you need to create you business “genome,” or DNA—your company’s unique position in today’s market based on strengths, challenges, industry trends, and other factors—match it to that of a successful company in another industry, then model your own decisions on those of the matching company.
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