Entrepreneurship: The Art, Science, and Process for Success, emphasizes three core tenets necessary to start an entrepreneurial venture:
1.The Art of turning an entrepreneurial venture into a success.
2.The Science of practice as the heart of starting and running a successful entrepreneurial venture.
3.The Process that tie these two areas together into a coherent and organized business.
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$ 1178 | Entrepreneurship: The Art, Science, and Process for Success(ISE)(4版)
作者：Charles E. Bamford 出版社：華泰文化 出版日期：2021-11-02 語言：英文 規格：平裝 / 335頁 / 21.5 x 27.5 x 1 cm / 普通級/ 全彩印刷 / 4版  博客來 - 企業管理
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圖書介紹 - 資料來源：博客來 評分：
圖書名稱：Entrepreneurship: The Art, Science, and Process for Success(ISE)(4版)
內容簡介
目錄
PART I: LAYING THE GROUNDWORK FOR YOUR BUSINESS
Ch 1 The 21st Century Entrepreneur
Ch 2 Individual Leadership and Entrepreneurial Start-ups
Ch 3 Business Idea Generation and Initial Evaluation
PART II: DUE DILIGENCE ON THE BUSINESS IDEA
Ch 4 External Analysis
Ch 5 Business Mission and Strategy
PART III: ESTABLISHING A FINANCIAL FOUNDATION
Ch 6 Analyzing Cash Flow and Other Financial Information
Ch 7 Financing and Accounting
Ch 8 Business & Financial Analysis
PART IV: BUILDING THE BUSINESS
Ch 9 Legal Issues with A New Busniess
Ch10 Human Resource Management
Ch11 Marketing
Ch12 Establishing Operations
PART V: IMPORTANT ISSUE FOR ENTREPRENEURS
Ch13 Exit/Harvest/Turnaround
Ch14 Franchising and Purchasing an Existing Business
PART VI: MINICASES
Ch 1 The 21st Century Entrepreneur
Ch 2 Individual Leadership and Entrepreneurial Start-ups
Ch 3 Business Idea Generation and Initial Evaluation
PART II: DUE DILIGENCE ON THE BUSINESS IDEA
Ch 4 External Analysis
Ch 5 Business Mission and Strategy
PART III: ESTABLISHING A FINANCIAL FOUNDATION
Ch 6 Analyzing Cash Flow and Other Financial Information
Ch 7 Financing and Accounting
Ch 8 Business & Financial Analysis
PART IV: BUILDING THE BUSINESS
Ch 9 Legal Issues with A New Busniess
Ch10 Human Resource Management
Ch11 Marketing
Ch12 Establishing Operations
PART V: IMPORTANT ISSUE FOR ENTREPRENEURS
Ch13 Exit/Harvest/Turnaround
Ch14 Franchising and Purchasing an Existing Business
PART VI: MINICASES
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