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$ 7020 | Reducing Race Differences in Direct-To-Consumer Pharmaceutical Advertising: The Case for Regulation
作者：De Scisciolo 出版社：Lexington Books 出版日期：2018-08-31 語言：英文 規格：精裝 / 15.9 x 24.1 x 1.3 cm / 普通級  博客來 - 健康/醫療法
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圖書名稱：Reducing Race Differences in Direct-to-Consumer Pharmaceutical Advertising: The Case for Regulation
內容簡介
This book examines whether direct-to-consumer pharmaceutical advertising changed in response to recommendations made by the FDA in 2009 to enhance the informational and motivational value of advertising to be more accessible to minority populations and consequently work to reduce health disparities.
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