edward c. brewer

Filled with both classic and contemporary examples and a variety of engaging stories, Organizational Communication teaches students how to apply theory in diverse real-world contexts including government, small and family-run businesses, nonprofit organizations, and entrepreneurial ventures. This book presents the increasingly global and mediated nature of communication in organizations, resulting in a highly readable and engaging introduction to the field.


KEY FEATURES
* Case studies in every chapter bring organizational communication stories, dilemmas, and theories to life
* A focus on organizational behavior is infused throughout the text to help students see the content from a business-management perspective
* ＂Key Point＂ callouts appear in the margins throughout each chapter to focus students’ attention on the most significant concepts
* ＂Context Matters＂ sections at the end of each chapter show students how to apply concepts in context with plentiful real-world examples and scenarios
* ＂The Hollywood Connection＂ end-of-chapter features help students apply chapter concepts to organizations depicted in popular films