goldsmith,mark (con),marshall/ reiter

　　當代極具影響力企管大師馬歇爾．葛史密斯強調：成功，從保持良好行為開始！
 
　　在商業環境中，良好的行為習慣是致勝關鍵，然而，要保持「良好」其實有其難度，偶爾人們會意識到改變的一刻迫在眉睫，卻礙於生活慣性導致拖延怠惰或半途而廢，即便計劃訂定得如何無懈可擊，最終只能失敗收場。對於這樣的情況，馬歇爾．葛史密斯認為此時就是檢視各類「動機」的最佳時刻，清點所有外部因素，包括對行為負面與正面的影響，以及腦中關於改變的意念、對改變的意願等。

　　全球CEO的偉大導師，馬歇爾．葛史密斯以其豐富的領導閱歷提出的精闢見解，讓讀者明白己身的信念與所處的環境如何造成我們行動上的遲緩或是抗拒改變的可能。另一方面，他也提出許多實用的忠告，指引大家如何扭轉頹勢，反過來掌控身邊消極的因子，將阻力化為助力，持續往更好的願景前進！（文／博客來編譯）
 
　　In business, the right behaviours matter. But getting it right is tricky. Even when we acknowledge the need to change what we do and how we do it, life has a habit of getting in the way, upsetting even the best-laid plans. And just how do we manage those situations that can provoke even the most rational among us into behaving in ways we would rather forget? Triggers confronts head-on the challenges of behaviour and change, looking at the external factors (or 'triggers') - both negative and positive - that affect our behaviours, our awareness of when we need to change, our willingness (or otherwise) to do so and our ability to see the change through.
 
　　Drawing on his unparalleled experience as an international executive educator and coach, Marshall Goldsmith invites us to understand how our own beliefs and the environments in which we operate can trigger negative behaviours, or a resistance to the need to change. But he also offers up some simple, practical advice to help us navigate the negative and make the most of the triggers that will help us to sustain positive change.