inspired initiatives consulting (pty) ltd

Are business methods killing your dreams? Entrepreneurs are always told to do what they love, but being passionate about the product or service you are offering through your business is not enough. Passions and dreams are easily diluted and distorted by the many harsh realities and requirements of running a successful business. Business models that guarantee revenue generation are not necessarily the best for your long term dreams. Customers that are easy to land and who can pay you are not always pleasant to work with. Lucrative deals that come your way may steer your vision off course. Marketing and selling can feel like a slog and take the enjoyment away from your dream. Your personality can feel stifled by formal business practices. The need to chase money every month to pay the bills can easily override your enjoyment. Lifelong entrepreneur Lauren Fleiser teaches strategies that will minimize these dilutions and distortions. These strategies will enable you to enjoy the profound experience of creating what you want for your life through every component of your business.