The remarkable story of Dundee FC Season 2010/11. On October 15th 2010 Dundee FC went into administration for the second time in seven years and the consensus was the Club would be lucky to survive. Thirteen members of staff were made redundant and the Club were given a 25 point penalty from the Scottish League and looked doomed to relegation but those who loved the The Dee were having none of it. What transpired was a story of fairytale proportions as the fans raised the money to rescue the Club while the players went on an incredible unbeaten run to avoid the drop, using loanees, trialists, youths and players from the Junior ranks to supplement the now threadbare squad. "It's All About the Memories" by Jacqui Robertson and Kenny Ross tells the story of a season that will never be forgotten. Using exclusive interviews by those directly involved, it tells the story of how after the tragedy and hurt of going into administration, the players and the fans came together and refused to let the Club die. Veteran goalkeeper Robert Douglas was almost in tears when he reflected on the season saying football is "all about the memories" - and this book will preserve the memory of an incredible season. All profits from the sale of this book goes to the Dundee FC Supporters' Society.