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$ 1948 電子書 | Strategic Value Management
作者:Juan Pablo Stegmann 出版社:Wiley 出版日期:2009-09-18 語言:英文 樂天KOBO - 會計 - 來源網頁   看圖書介紹 |
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Innovative strategic management solutions for today's market
Strategic Value Management addresses common problems among business managers and other professionals involved in thinking about developing and managing organizations. In it, author Juan Pablo Stegmann integrates all strategic management and business strategy into an innovative standard that introduces key metrics to strategic management and stock value creation. He argues that most complex business issues can be reduced to the three dimensions of stock value creation-profits, sales growth, and capital-that are linked to three critical strategic management decisions-competition, innovation, and resources. His new approach indicates that every strategy has a clear dollar metric, which can measure its consequences of the strategies in terms of stock value.
For any looking to enhance their understanding of this discipline, Strategic Value Management offers a new conceptual model for thinking about business strategy and its link to stock value creation.
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