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$ 597 ~ 760 | MAKE OR BREAK: HOW MANUFACTURERS CAN LEAP FROM DECLI
作者:KAJ GRICHNIK 出版社:MCGRAW-HILL,INC. 出版日期:2008-03-25 共 2 筆 → 查價格、看圖書介紹 |
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Break the manufacturing mold-and make new paths to phenomenal growth
In a world of emerging markets, changing work forces, and accelerating innovation, manufacturing is once again a key corporate issue. Manufacturing expertise is a strategic competitive advantage, distinguishing winning companies (like Procter & Gamble, Lego, Toyota, Zara, and Tata) from those that have let their capabilities languish. It may not be easy to take back control of production, target sources for scarce (and environmentally sustainable) materials, and cultivate a motivated, talented labor force. But there are ways to do it; and successful companies will need to learn how.
The thought leaders at Booz & Company and strategy+business magazine have collaborated to create an up-to-the-minute exploration of a new era in manufacturing and the requisite strategies for success. Chock full of profiles of the best manufacturing innovations in every business sector from pharmaceuticals to autos to consumer products, and revealing the most effective manufacturing innovations and strategies, Make or Break introduces you to the forces reshaping the industry. The secrets are in this book, including how to meet such interrelated challenges as:
Kaj Grichnik is a vice president in Booz & Company's Munich office.
Conrad Winkler is a vice president in Booz & Company's Chicago office.
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