kevin stansfield

Over the years one common phrase is used by business owners across the world. Owning and running your own business is like a mental rollercoaster ride. Amazing highs and despairing lows.

There is not a successful entrepreneur out there, including Alan Sugar, Richard Branson, Bill Gates and Steve Jobs, who during their rise to fame and fortune have not experienced their own rollercoaster ride. Just read their biographies. It is also not only business where this is true. Success in any field, from sport to music, acting to artistry, usually happens to those who deal with the mental rollercoaster the best.

The Big Dipper tells the story of a character named Ken, who is just a normal guy who has a crazy idea to give up a good job and start his own business. He is not a born entrepreneur – if they truly exist – just a guy with a dream to achieve something for himself and his family.

This book is written by a business owner, for all you business owners, no matter where you are in your journey, from starting to exiting and selling your businesses. Every business owner goes through similar ups and downs, and this book will give you the confidence to take your business to the next level and overcome any fears you may have.

You'll learn from the key lessons that Ken faces, with action points that you can apply in your business, to make the rollercoaster ride an enjoyable rather than a scary experience.