購物比價找書網找車網
FindBook
排序:
 
 有 1 項符合

margaret a. peteraf

的圖書
Crafting and Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases
$ 1278
Crafting and Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases
作者:Arthur A. ThompsonMargaret A. PeterafJohn E. GambleA. J. Strickland III 
出版社:華泰文化
出版日期:2017-05-19
語言:英文   
iRead灰熊愛讀書 iRead灰熊愛讀書 - 高等教育  - 來源網頁  
圖書介紹看圖書介紹
圖書介紹 - 資料來源:博客來   評分:
圖書名稱:Crafting and Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases(21版)

內容簡介

  1.Improve student learning outcomes using Connect our easy-to-use homework and learning management solution that embeds learning science and award-winning adaptive tools to improve student results.   

  2.Emphasis on company’s strategy must be matched not only to its external market circumstances but also to its internal resources and competitive capabilities.

  3.Content tightly linked to the 31 high-interest cases, most of which are written by the text authors.

  4.Mainstream, balanced treatment of the latest developments in theory and practice of strategy.
 

作者介紹

作者簡介

Arthur A. Thompson

 
  現職:The University of Alabama

Margaret A. Peteraf

  現職:Dartmouth College

John E. Gamble

  現職:University of South Alabama

A. J. Strickland III

  現職:The University of Alabama
 

目錄

PART I: CONCEPTS AND TECHNIQUES FOR CRAFING AND EXECUTING STRATEGY

Section A: Introduction and Overview
Ch 1 What Is Strategy and Why Is It Important?
Ch 2 Charting a Company's Direction: Its Vision, Mission, Objectives, and Strategy

Section B: Core Concepts and Analytical Tools
Ch 3 Evaluating a Company's External Environment
Ch 4 Evaluating a Company's Resources, Capabilities, and Competitiveness

Section C: Crafting a Strategy
Ch 5 The Five Generic Competitive Strategies
Ch 6 Strengthening a Company's Competitive Position: Strategic Moves, Timing, and Scope of Operations
Ch 7 Strategies for Competing in International Markets
Ch 8 Corporate Strategy: Diversification and the Multibusiness Company
Ch 9 Ethics, Corporate Social Responsibility, Environmental Sustainability, and Strategy

Section D: Executing the Strategy
Ch10 Building an Organization Capable of Good Strategy Execution: People, Capabilities, and Structure
Ch11 Managing Internal Operations: Actions that Promote Good Strategy Execution
Ch12 Corporate Culture and Leadership: Keys to Good Strategy Execution

PART II: CASES IN CRAFTING AND EXECUTING STRATEGY
 

詳細資料

  • ISBN:9781259921995
  • 叢書系列: 策略管理
  • 規格:平裝 / 370頁 / 普通級 / 單色印刷 / 21版
  • 出版地:台灣
贊助商廣告
 
 
博客來 - 暢銷排行榜
交錯之吻(全)特裝版
$ 400 
金石堂 - 暢銷排行榜
向上管理‧向下管理:埋頭苦幹沒人理,出人頭地有策略,承上啟下、左右逢源的職場聖典
作者:蘿貝塔.勤斯基.瑪圖森
出版社:經濟新潮社
出版日期:2018-10-06
$ 300 
博客來 - 暢銷排行榜
雷雷來世(全)
$ 127 
金石堂 - 暢銷排行榜
如此歲月,如此幸福(祈福籤限量贈品版)
作者:陳文茜
出版社:時報文化出版企業股份有限公司
出版日期:2025-06-10
$ 458 
 
Taaze 讀冊生活 - 新書排行榜
生命的催化劑RNA:諾貝爾化學獎得主破解生命最深沉謎題的探索之旅
作者:湯瑪斯.切克博士
出版社:商周出版
出版日期:2025-05-29
$ 435 
Taaze 讀冊生活 - 新書排行榜
黑財窟:魍港海盜奪寶風雲
作者:陳偉民
出版社:幼獅文化事業股份有限公司
出版日期:2025-06-01
$ 248 
Taaze 讀冊生活 - 新書排行榜
一位陌生女子的來信(新譯本,收錄茨威格最受重視的11篇中篇小說)
作者:史蒂芬.茨威格
出版社:商周出版
出版日期:2025-05-31
$ 360 
金石堂 - 新書排行榜
Domestic Beast—馴化的野獸—(全)
作者:ミナヅキアキラ
出版社:尖端漫畫
出版日期:2025-05-27
$ 128 
 

©2025 FindBook.com.tw -  購物比價  找書網  找車網  服務條款  隱私權政策