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$ 2702 電子書 | China Goes Global
作者:Huiyao Wang,Miao Lu 出版社:Palgrave Macmillan UK 出版日期:2016-04-08 語言:英文 樂天KOBO - 企業家精神與小型企業 - 來源網頁   看圖書介紹 |
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Mainland China businesses are going global, transforming the country from a manufacturing export platform into an overseas investment powerhouse. China Goes Global is the most thorough and up-to-date empirical analysis of the accelerating effort of Chinese companies to go global by investing overseas. It details the overall trends of this activity with respect to its sectors, channels, overseas targets, and particular firms, along the role of Chinese Government policy in facilitating business enterprise globalization. The book offers readers an enterprise level of view outward expansion by Chinese firms that is focused not only on the big-names, but also less well-known, but equally important trailblazing enterprises. In doing so it offers practical suggestions on how firms can tackle the challenges encountered when expanding outward.
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