roullier

This book, adapted from Pot for the People, is a direct response to the overwhelming lack of proper training in cannabis retail.

The author critiques the industry’s focus on profits over education, pointing out that budtenders often lack crucial knowledge about the plant and its effects. Drawing on over a decade of experience, the author offers practical insights and research to help workers deepen their understanding of cannabis, compassionately improve customer interactions with science-based knowledge and how to handle policies effectively. It’s a call for budtenders to embrace the role with knowledge and compassion, ultimately aiming to enhance the consumer experience and the industry as a whole.