shy jacoby

Whose Side Are You On?

Building Trust and Collaboration in Workplaces, Communities, and Government

By Shy Jacoby

Tired of mistrust, miscommunication, and tension between unions and management?

Discover how to foster respectful, results-driven relationships that benefit both sides-without compromising core values.

Frustrated with outdated, adversarial models of labor relations that lead to endless cycles of conflict and stagnation?

Learn how to shift from reactive bargaining to proactive collaboration-through strategies proven to improve morale, productivity, and negotiation outcomes.

Searching for a roadmap that helps unions stay relevant, engage younger members, and thrive in a fast-changing world?

This book delivers practical tools to modernize union communications, strengthen member loyalty, and rebuild public trust.

Not part of the union movement? You’ll still gain immense value.

Whether you’re an HR leader, policymaker, educator, or community advocate, Whose Side Are You On? offers insights into leadership, trust-building, generational engagement, and community cohesion that extend far beyond the workplace.

This book invites you into the heart of a world often misunderstood-and shows how the lessons learned within organized labor can help transform any organization or community committed to fairness, dialogue, and positive change.

You’ll gain:

• A deep understanding of how unions evolved-and what they’re becoming
• Practical strategies for managing relationships across generations and belief systems
• Tools for resolving conflict through trust, empathy, and shared purpose
• A human-centered approach to leadership that builds loyalty and bridges divides
• Case studies, real-world experiences, and proven tactics from inside union halls, boardrooms, and bargaining tables

Whether you’re in a leadership role, navigating policy, or simply care about making organizations more collaborative and communities more connected, this book will leave you with a deeper understanding of what it takes to build trust when it matters most.

It’s time to stop choosing sides.

Start building partnerships.

Join the movement toward trust and collaboration-at work, in policy, and in everyday life.