the logical organization: a strategic guide to driving corporate performance using business intelligence

A new smarter way of forging and maintaining market leadership has emerged. The Logical Organization(tm) introduces a new playing field, with new rules of engagement and fewer constraints than ever before. Every aspect of business is decision-based, yet poor business decisions are costing organisations millions of dollars every year. Overcoming this state demands alignment, relevance, efficiency, accountability, and data quality. TLO uses BI as a highly competitive element to underpin its strategic success. The Logical Organization(tm) is an insightful view of business intelligence from the executive perspective. It is a concise guide to the strategic value of BI, the technology used and best practices for deploying it. The four part format allows readers to focus on information relevant to certain roles and industries, whilst also providing a more detailed perspective to support BI investment decisions.

Gail La Grouw has been a corporate performance consultant and seminar presenter for over 20 years. She has worked with both small and large companies in NZ, Australia and the UK, across a diverse range of industries. Her experience in predicting how new technologies will impact markets, products and services, and operational requirements has provided her with both strategic insight as well as in-depth knowledge of processes and technology. With the recent maturation of business intelligence technology, Gail has become a fore runner in helping companies come to grips with the need to become smarter, more agile and more strategic. This mix of business corporate performance management and analytics based decision-making has lead to what Gail has termed ’The Logical Organization(tm)’.