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thomas v. lento

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Entrepreneurship in the Global Economy
$ 1550
    電子書
Entrepreneurship in the Global Economy
作者:Henry Kressel,Thomas V. Lento 
出版社:Cambridge University Press
出版日期:2012-07-19
語言:英文   
樂天KOBO 樂天KOBO - 企業家精神與小型企業  - 來源網頁  
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圖書名稱:Entrepreneurship in the Global Economy

Entrepreneurs have long been drivers of innovation in developed countries. They start companies and create new industries that keep economies strong and prosperous. Today, however, in developing nations such as China, state-controlled economies are building robust industries at stunning speed and siphoning off jobs from the West. How can entrepreneurs function in the face of this challenge? Can they continue to create economic value in a globalized business environment? This book addresses the crucial issue of state planning vs. free enterprise and examines specific problems surrounding entrepreneurship in the global economy through nine case histories of entrepreneurial companies. It also looks at how and why government gets involved in economic growth and how entrepreneurs contribute to economic value. Based on this analysis, the authors argue that companies can succeed, even in controlled economies, by understanding the customs and policies of countries where they do business.

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