timming

Written for the non-mathematician and free of unexplained technical jargon, Applied Statistics: Business and Management Research provides a user-friendly introduction to the field of applied statistics and data analysis.

Featuring step-by-step explanations of how to carry out successful quantitative research, and supported by examples from IBM(R) SPSS(R) Statistics, this textbook is an essential resource for students and researchers of business and management.

A range of online resources for both students and lecturers, including a teaching guide, PowerPoint slides and datasets, are available via the companion website.

Andrew R. Timming is Professor of Human Resource Management and Deputy Dean Research & Innovation in the School of Management at RMIT University, Australia.