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when sport meets business: capabilities, challenges, critiques的圖書 |
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$ 3840 | When Sport Meets Business: Capabilities, Challenges, Critiques
作者：Wagner,Ulrik(EDT)/Storm,Rasmus K.(EDT)/Nielsen,Klaus(EDT) 出版社：Sage Pubns Ltd 出版日期：2017-02-04 語言：英文 規格：平裝 / 17.8 x 22.9 x 1.9 cm / 普通級  博客來 - 運動休閒總論
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圖書介紹 - 資料來源：博客來 評分：
圖書名稱：When Sport Meets Business: Capabilities, Challenges, Critiques
內容簡介
Written by European professors and focusing on the specificities of European sport, When Sport Meets Business analyses the growing commercialisation of professional sport in recent years and explains how it has developed into a major global industry.
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