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The Cheese Mall的圖書 |
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The Cheese Mall 作者:Bernie Tracey 出版社:Bernie Tracey 出版日期:2011-07-26 語言:英文 |
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企業家精神與小型企業 |
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In your first year, every new business needs to be able to 'hit the ground' running otherwise they will be swallowed up by their competitors. Marketing is a key string in any successful company’s bow and is overlooked at your peril. This book will help you understand Marketing and you will learn how to build a brand that it not focussed on a 'once off' sale but is focussed on lookiing at the life-time value of your customers. This way of doing business will not only increase your profitability but will sustain your business for the long-term. It will take you less than one hour to read this book and it will help you 'kick start' your business in the right way.
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