購物比價找書網找車網
FindBook
排序:
 
 有 1 項符合

Blue Pepper Press

的圖書
Totaled
$ 300
    電子書
Totaled
作者:Brian Blum 
出版社:Blue Pepper Press
出版日期:2017-08-22
語言:英文   
樂天KOBO 樂天KOBO - 商務  - 來源網頁  
圖書介紹看圖書介紹
圖書介紹 - 資料來源:樂天KOBO   評分:
圖書名稱:Totaled

When a billion-dollar electric car startup crashed and burned, global investors and average car buyers alike asked: What happened? Business and technology journalist Brian Blum reveals the answer in his new book TOTALED: The Billion-Dollar Crash of the Startup that Took on Big Auto, Big Oil, and the World.

The Tesla 3 has grabbed the spotlight as the first “affordable” all-electric vehicle, but Israel’s Better Place came first. The plan was to use Israel --- a country the size of New Jersey and dubbed “the Startup Nation” --- to prove electric cars could work everywhere. Instead of fast charge, Better Place addressed range anxiety by building a network of battery-swap stations --- operated by robots.

Better Place’s charismatic CEO Shai Agassi believed his company’s innovative technology could help stop climate change and free nations from the yoke of oil dependence. His magnetic television appearances, viral TED Talk and compelling boardroom presence had investors and business leaders worldwide jumping in to ride shotgun. Countries from Japan to Denmark to Australia signed on and the privately-held Better Place raised nearly a billion dollars.

Yet in a few years, it was all over --- the company, buffeted by internal strife, an international corporate spy scandal, the Great Recession and technology disruptions, went bankrupt.

The story of the “electric car unicorn that collapsed” is a cautionary tale; a timely case study filled with valuable lessons for entrepreneurs, investors and executives in businesses of all sizes --- as well as everyone chasing the electric car Holy Grail.

TOTALED lays out the story of what happens when change hits a company on multiple fronts, sometimes all at once. Do you double down and stay the course or pivot like your company’s life depends on it?

TOTALED plunges deep into the riveting rise and fall of a company that sincerely wanted to change the world but couldn’t quite get to the finish line. TOTALED will captivate you, whether you’re interested in electric cars and mobility, green energy and the environment; or you simply enjoy reading business biographies.

TOTALED has received rave advance reviews from people like David Pogue, the former New York Times tech writer, who says that “Brian Blum’s deeply researched account is like playing a car-wreck video in slow motion: You can watch every stroke of bad luck, bad timing, and bad blood reduce a once-thrilling idea to dust.”

Gina Smith, author of iWoz, the New York Times best-selling biography of Apple co-founder Steve Wozniak, writes that TOTALED grants access to “a side of the startup world that few ever get to see --- much less survive.”

Ron Adner, author of The Wide Lens: What Successful Innovators See that Others Miss, describes TOTALED as “required reading for ambitious innovators.”

And Foreword Reviews writes that Better Place CEO Shai Agassi is “as compelling an antihero as found in any technology thriller. The book’s as-it-happens narrative makes for riveting reading.”

More information at www.brianblum.com

贊助商廣告
 
 
Taaze 讀冊生活 - 暢銷排行榜
臺灣漫遊錄
作者:楊双子
出版社:春山出版有限公司
出版日期:2020-04-01
$ 300 
博客來 - 暢銷排行榜
在紙船中入眠(下)
作者:八田てき
出版社:尖端
出版日期:2024-12-10
$ 204 
博客來 - 暢銷排行榜
臺灣漫遊錄
作者:青山千鶴子、楊双子
出版社:春山出版
出版日期:2020-03-31
$ 300 
金石堂 - 暢銷排行榜
張忠謀自傳:下冊 一九六四 ── 二〇一八
作者:張忠謀
出版社:遠見天下文化出版股份有限公司
出版日期:2024-11-29
$ 593 
 
Taaze 讀冊生活 - 新書排行榜
好好吵架!──深入內心,挖出渴望,讓親密關係再進化
作者:茱蒂絲.萊特、鮑伯.萊特
出版社:本事出版
出版日期:2024-12-20
$ 336 
金石堂 - 新書排行榜
BLEACH死神 愛藏版 (首刷限定版) 02
作者:久保帯人
出版社:東立出版社
出版日期:2024-12-31
$ 281 
博客來 - 新書排行榜
孔雀王 愛藏版 1 (首刷限定版)
出版日期:2024-12-13
$ 285 
博客來 - 新書排行榜
咒術迴戰 28 (首刷限定版)
$ 133 
 

©2024 FindBook.com.tw -  購物比價  找書網  找車網  服務條款  隱私權政策