| FindBook |
|
有 1 項符合
C. Kerns的圖書 |
 |
$ 728 電子書 | Trendology
作者：C. Kerns 出版社：Palgrave Macmillan US 出版日期：2014-12-01 語言：英文  樂天KOBO - 行銷與銷售
- 來源網頁  看圖書介紹
|
|
|
圖書介紹 - 資料來源：樂天KOBO 評分：
圖書名稱：Trendology
In this, the first data-driven guide to real time marketing, Chris Kerns outlines the value of RTM via a comprehensive social data performance analysis. He lays out best practices for measuring RTM, injects a data-driven mindset into every step of its methodology, and shows how marketers can grow RTM into a daily win for brands across the globe.
|
