Global firms operate in turbulent conditions, facing relentless pressure to be efficient alongside the need to accomodate local factors and insights. This book offers insights into how an adaptive miltinational enterprise can achieve sustainable competitive advantage.
Drawing on ground-breaking research into adaptive strategy, this revolutionary book introduces compelling tools to help design the responsive strategic organization by cultivating global strategic democracy. The authors provide models to inform strategic decisions via the aggregation of frontline information.
With illustrative case examples supplementing the unique research, this text is required reading for students of strategic management and provides illuminating insights for the reflective practitioner.