Global Marketing Institute Pty Ltd

This book provides Hotel Owners, Managers, Assistants of both small and large establishments with the necessary knowledge and skills for the successful compliance with the new European General Data Protection Regulation (GDPR). Written as a self-compliance guide, Hoteliers are taken step-by-step through the GDPR process, while practical advise is provided by illustrating real examples of how data protection policies and notices should be developed. A number of easy-to-use templates and forms are included for immediate implementation.

Besides an action plan given, this book makes an effort to respond to your questions that the GDPR affects within your Hotel Operations. That is, what should I do when it comes to the GDPR and my Direct Marketing Efforts? How do I develop an Employee Data Protection Policy? How do I record my activities? What about my website compliance? What is consent and how do I comply with? I collect and process health and wellness related data, how do I comply with the GDPR? What are the Rights of my guests and how do I comply with their requests? I have a partnership with an OTA which is not based in EU, what must I do?