Jose Alamo

You have an expertise or hobby that you would like to monetize. or perhaps you just want to share it with others.

Your Company wants to train its Customers Of employees- Why not develop a few online courses Or even launch

an online academy? Everybody takes courses online, right?

But....

You are neither an EdTech expert nor an instructional designer. You don’t know how to make it happen, Sure. you

can start and figure things out as you go along. You risk spending time and money and realize that you targeted

the wrong customer, the content does not address a clear customer problem, you price the courses too cheaply,

Of the Costs ate Way higher than you originally thought.

so.....

Why not use a step-by-step process that will help you succeed in launching an online academy? This book will

help you define:

- What are you trying to do and why?

- Who are the learners, what are they trying to do, and what obstacles are they encountering?

- What value will the courses provide and how should they be priced?

- What content would help the learners solve the problem they are facing?

- What and Who do you need to develop and launch the course?

- How much will it all cost?

- How to identify, rank. and validate your assumptions?

The book presents a process that is simple and practical. You Will be asked to answer trigger questions to help

you define and validate the idea Of launching an online academy or online courses. The process is based on the

Business Model proposition and Other Strategyzer tools (Strategyzer.com),

Good luck and I wish you lots of success’