Laurence McCahill

The book covers 4 steps to a happy startup: From passion, purpose and people, to profits. It’s the perfect introductory to building your own happy business if you’re a budding entrepreneur.

Expect to learn:

• How to run a business around doing something you love
• How to find your purpose as a company, and live it
• Why having a clear purpose is detrimental to the success of a startup
• The importance of knowing and loving your customers, so they love you
• How to attract a talented team
• How to write a one-page business plan

We’re here to show you how you can build a happier, more successful and sustainable business whilst living a balanced, fulfilling life. There’s no need to stick around in a job you hate anymore, or coast along without any reason for being.

We believe that we all can learn how to turn our passion into a profitable business – helping us to realise our vision of better businesses, happier workplaces and more delighted customers. Happiness all round!