購物比價找書網找車網
FindBook
排序:
 
 有 1 項符合

Ugesh A. Joseph

的圖書
The \
$ 5713
    電子書
The 'Made in Germany' Champion Brands
作者:Ugesh A. Joseph 
出版社:Taylor & Francis
出版日期:2016-03-09
語言:英文   
樂天KOBO 樂天KOBO - 工業與專業  - 來源網頁  
圖書介紹看圖書介紹
圖書介紹 - 資料來源:樂天KOBO   評分:
圖書名稱:The 'Made in Germany' Champion Brands

Germany’s economic miracle is a widely-known phenomenon, and the world-leading, innovative products and services associated with German companies are something that others seek to imitate. In The ’Made in Germany’Â’ Champion Brands, Ugesh A. Joseph provides an extensively researched, insightful look at over 200 of Germany’s best brands to see what they stand for, what has made them what they are today, and what might be transferable. The way Germany is branded as a nation carries across into the branding of its companies and services, particularly the global superstar brands - truly world-class in size, performance and reputation. Just as important are the medium-sized and small enterprises, known as the 'Mittelstand'. These innovative and successful enterprises from a wide range of industries and product / service categories are amongst the World market leaders in their own niche and play a huge part in making Germany what it is today. The book also focuses on German industrial entrepreneurship and a selection of innovative and emergent stars. All these companies are supported and encouraged by a sophisticated infrastructure of facilitators, influencers and enhancers - the research, industry, trade and standards organizations, the fairs and exhibitions and all the social and cultural factors that influence, enhance and add positive value to the country's image. Professionals or academics interested in business; entrepreneurship; branding and marketing; product or service development; international trade and business development policy, will find fascinating insights in this book; while those with an interest in Germany from emerging industrial economies will learn something of the secrets of German success.

贊助商廣告
 
 
博客來 - 暢銷排行榜
我不婚,然後呢?:黃越綏給單身世代的人生相談
出版日期:2024-11-11
$ 276 
金石堂 - 暢銷排行榜
成了鬼家人的他備受寵愛(1)
作者:五梅えるこ
出版社:台灣角川股份有限公司
出版日期:2024-11-21
$ 111 
金石堂 - 暢銷排行榜
明天可能會愛你(02)
作者:山下街
出版社:青文出版社股份有限公司
出版日期:2024-11-04
$ 111 
Taaze 讀冊生活 - 暢銷排行榜
張忠謀自傳全集(上下冊)
作者:張忠謀
出版社:遠見天下文化出版股份有限公司
出版日期:2024-11-29
$ 869 
 
Taaze 讀冊生活 - 新書排行榜
台灣人的民防必修課:從台海戰爭到居家避難,一次看懂
作者:黑熊學院
出版社:前衛出版社
出版日期:2024-11-20
$ 350 
Taaze 讀冊生活 - 新書排行榜
我、腦子和粉紅色的諮商師
作者:毛毛毛
出版社:英屬維京群島商高寶國際有限公司台灣分公司
出版日期:2024-10-30
$ 279 
金石堂 - 新書排行榜
十二支色戀草子 外傳(2)
作者:待緒イサミ
出版社:台灣東販股份有限公司
出版日期:2024-11-27
$ 119 
Taaze 讀冊生活 - 新書排行榜
彈一場完美戀愛影視改編小說(GagaOOLala台泰日合作BL話題台劇!同名劇改小說)
作者:A.Z.、柯映安、黃思蜜、鄒宛臻
出版社:春光
出版日期:2024-11-07
$ 299 
 

©2024 FindBook.com.tw -  購物比價  找書網  找車網  服務條款  隱私權政策