Vladan Aleksic

„This book is not about a thousand dirty sales tricks - it’s a very recommendable collection of wise ingredients for what makes a good sale, which at the end is about creating enough attention of the customer for him to understand the true value of your offer. Especially if you deal with a more „consultative" rather than a pure „transactional“ selling approach, these insights of the author will make you better understand and ultimately conquer the dynamics of the sales process."

Wolfgang Regele