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foundations of lodging management (original)

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Foundations of Lodging Management (Original)
$ 1109
Foundations of Lodging Management (Original)
作者:Hayes 
出版社:華泰文化
出版日期:2011-06-10
語言:英文   
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圖書名稱:Foundations of Lodging Management (Original)

內容簡介

◎Hallmark Features

  Covers small hotels, not just larger ones.

  Addresses smaller, limited-service, franchised hotels and their challenges such as multi-tasking between housekeeping, front office, or sales and marketing departments and understanding the entire hotel and how its departments are interconnected.

  Identifies and defines lodging language.

  Defines jargon within the chapter and includes an extensive glossary of over 400 lodging-industry-specific definitions that readers can quickly find and review.

  Includes All in a Day’s Work vignettes that are now numbered for easy identification.

  Poses true-to-life lodging problems as well as possible solutions.

  Develops decision-making skills and prompts class discussion.

  Provides extensive Discussion Questions and Team Activities for each chapter.

◎New To This Edition

  New! Updated throughout including new information on:

  Green initiatives in lodging

  Changing role of online travel agents (OTAs)

  Explosive impact of social networking on hotel room sales

  The newest legislation regarding employee selection and retention

  Updated financial and statistical data

  Updated Lodging On-line website links

  Expanded discussion of revenue optimization, rooms pricing and inventory management

  Impact of 2008-2010 recession on the lodging industry

  Addition of critical food safety temperatures

  New! Expanded author team–includes Allisha A. Miller, the co-author of Pearson Education's Front Office Management Simulation online training program.

  New! Chapter 15: The Front Office Management Simulation–appears in this edition.

作者簡介

David K. Hayes
  現職:full time author-consultant

Jack D. Ninemeier
  現職:Michigan State University

Allisha A. Miller
  現職:Dearborn Heights, Michigan

 

目錄

Ch 1 Introduction to the Lodging Industry
Ch 2 The Structure of the lodging Industry
Ch 3 Guest Service in the Lodging Industry
Ch 4 Managing Lodging Operations
Ch 5 Staffing the Lodging Operation
Ch 6 The Front Office Department
Ch 7 The Sales and Marketing Department
Ch 8 The Housekeeping Department
Ch 9 The Maintenance Department
Ch10 Food Service and Meeting Management in Limited-Service Hotels
Ch11 Food and Beverage Operations: Full-Service Hotels
Ch12 Hotel Accounting
Ch13 Safety and Security
Ch14 Careers in the Lodging Industry
Ch15 The Front Office Management Simulation(FOMS)

 

詳細資料

  • ISBN:9780132560894
  • 叢書系列: 餐旅學
  • 規格:精裝 / 普通級 / 單色印刷 / 2版
  • 出版地:台灣
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