購物比價找書網找車網
FindBook
排序:
 
 有 1 項符合

van Ruler

的圖書
How Strategic Communication Shapes Value and Innovation in Society
$ 8519
How Strategic Communication Shapes Value and Innovation in Society
作者:van Ruler 
出版社:Emerald Group Pub Ltd
出版日期:2017-11-03
語言:英文   規格:精裝 / 208頁 / 23.1 x 15.5 x 1.5 cm / 普通級
博客來 博客來 - 企管理論與實務  - 來源網頁  
圖書介紹看圖書介紹
圖書介紹 - 資料來源:樂天KOBO   評分:
圖書名稱:How Strategic Communication Shapes Value and Innovation in Society

Communication is developed in our relation to others and in relation to what happens in the social context. It is therefore not neutral but mediates people’s relationships and practices. Technological transitions, economical changes, medical advancements, environmental turbulence, political movements and other evolving circumstances influence public values that shape societies. It is important to analyse the situated meaning of these societal themes in everyday life, and the influence of public relations and strategic communication in this regard.
Let’s Talk Society – and the society we´re talking about is in transition to a green and sustainable society, to an inclusive society, to an innovative and reflective society. What is our role as communication professionals in all of this? How can we foster public debate? This book addresses these challenges and offers some answers.
The chapters from primarily European countries were selected from a large number of peer-reviewed contributions for the 2016 congress of the European Public Relations Education and Research Association hosted by Hanze University of Applied Sciences in Groningen.

贊助商廣告
 
 
金石堂 - 暢銷排行榜
近夜黃昏的Sugar cat(全)
作者:八重咲らい
出版社:青文出版社股份有限公司
出版日期:2025-06-05
$ 111 
金石堂 - 暢銷排行榜
請注視深夜裡的我  特典版
作者:Luria
出版社:青文出版社股份有限公司
出版日期:2024-10-16
$ 153 
Taaze 讀冊生活 - 暢銷排行榜
手寫韓語單字記憶法:基礎800寫字帖,一筆一劃邊寫邊背,自然而然就記起來!(附QRCode雲端音檔)
作者:郭修蓉
出版社:晨星
出版日期:2024-09-01
$ 263 
 
博客來 - 新書排行榜
拜託請穿上,鷹峰同學 9
$ 133 
金石堂 - 新書排行榜
第一次要開始了。(全)
作者:暮田マキネ
出版社:青文出版社股份有限公司
出版日期:2025-06-05
$ 111 
博客來 - 新書排行榜
膽大黨 18 (首刷限定版)
$ 181 
金石堂 - 新書排行榜
我們的地球漫步方式(04)
作者:ソライモネ
出版社:尖端漫畫
出版日期:2025-06-06
$ 187 
 

©2025 FindBook.com.tw -  購物比價  找書網  找車網  服務條款  隱私權政策