The "It" Factor—Be the One People Like, Listen To, and Remember

 Don't  lose them at 'hello!

Some people have the ability to start a conversation and immediately draw people in, while others -- perhaps even those with more valuable things to say -- get pushed to the side, seemingly ignored. Unfortunately for those who don’t have ""It,"" this undeniable ""It"" factor is more than just an attractive quality, it’s also a hallmark of success.

A practical and entertaining guide that will help anyone supercharge their communication skills and consistently make a positive impression on others, The  It  Factor gives readers the tools -- and confidence -- they need to take charge of any conversation, meeting, or networking encounter. Readers will learn how to:

* communicate ideas so skillfully that people sit up and take notice

* become instantly memorable

* hold on to people’s attention longer

* make stronger connections

Filled with practical techniques and powerful insights, The  It Factor will help anyone take center stage and achieve the results they've always desired.

Mark Wiskup (Tampa, FL) is a communication skills coach and international speaker who helps others master the skills of speaking with power and impact in every business and social setting. He is the author of Presentation S.O.S.